People

Elaine Cruikshanks has over 27 years of agency experience with Hill & Knowlton (H&K) and now with Acumen. She grew H&K’s Brussels office from 1994-2010 to the largest in the PA/PR arena, and in addition had the role of global public affairs director. Assignments have ranged across various sectors with a focus on public affairs and communications, healthcare, food, consumer, trade, ICT, environmental issues and energy. Her background is public affairs (having worked for the UK Foreign Office). Elaine has worked with a range of blue chip companies as well as trade associations, ad hoc coalitions, governments, NGOs and international institutions. Over the years, she has run Brussels, EU- wide and international campaigns for a range of clients. Past and current clients include: AstraZeneca, ABPI, NICE, Baxter, Boehringer Ingelheim Animal Health, Boots, Bristol Myers Squibb, Coca-Cola, Daikin, Debswana/DeBeers, European Breakfast Cereal Association (CEEREAL), European Liver Patients Association (ELPA) European Federation of Pharmaceutical Industry Associations (EFPIA), European Natural Soya Association (ENSA), European Partnership for Energy and the Environment (EPEE), Bill & Melinda Gates Foundation, The Global Fund, government of Turkey, the International Federation of Pharmaceutical Manufacturers and Associations (IFPMA), Johnson & Johnson, Kellogg’s, Lundbeck, LEO Pharma, Merck, Sharpe & Dohme (MSD), Mitsubishi, Novartis, Procter & Gamble (P&G), Roche, Rosneft, Stop TB, Syngenta and  Wrigley’s.

Giles Keane has fifteen years’ experience in EU public affairs consultancy. Prior to joining acumen public affairs as a founding partner, he was a Director at Hill & Knowlton in Brussels. His first role in Brussels was as a trainee in the External Relations Director General of the European Commission. Giles’ strength lies in his ability to combine traditional public affairs with other communications disciplines to provide integrated communications counsel to his clients. He has worked across numerous sectors and policy areas including food & agriculture, environment & energy, healthcare and international trade.

Current and recent clients of Giles since the creation of Acumen include Cargill Europe, the European Federation of Pharmaceutical Industries and Associations, Heineken, LEO Pharma, PlasticsEurope, Procter & Gamble and Syngenta. Previous clients of relevance include the British Poultry Council and US national renderers association for whom he monitored and advised on EU veterinary legislation, the European Sugar Manufacturers Association, Kellogg’s, and the European Whey Producers Association. Giles is an Irish national and in addition to his native English, he speaks fluent French and Spanish, as well as conversational Italian.

Agnès is an Account Director. She has over 6 years’ experience in EU public affairs and communication.

Prior to joining Acumen in August 2017, Agnès worked at gplus europe, where she’s been involved in a wide range of EU policy areas, including transport, energy and environment, European single market and its digital counterpart (DSM) as well as agriculture, fisheries and industrial policy. During her career, she managed pan-European campaigns, developed and implemented communication strategies and was always keen to develop strong client relations and tailored services. Over the years, she advised large multinationals, trade associations, NGOs and SMEs.

Her first role in Brussels was as a trainee in the European Commission’ Secretariat General overseeing the quality of Impact Assessments. She also had the opportunity to work on EU policy evaluation for the Sec. Gen.

Agnès is a French national. She holds a Master’s degree in “EU politics and government” from the London School of Economics (LSE, London) and a Master’s degree in “Public Administration” from Sciences Po (Institut d’Etudes Politiques, Rennes). In addition to her native French, Agnès speaks fluent English and Italian, as well as conversational German.

George is an Account Director. He joined the Acumen team in April 2016 and since then has worked on a range of clients including Uber, EuroCloud, the European Broadcasting Union (EBU) and Mastercard. 

He previously worked as a Policy Advisor for EUROCITIES, the network of major cities in Europe, where he focused on issues such as citizen digital inclusion, open data and innovation policy. Prior to this he worked for a public affairs consultancy as a policy officer for EDiMA, the European Digital Media Association. Through this work George acquired in depth knowledge on issues such as innovation policy, digital transformation and data issues.

He holds a Master’s degree in Economics from University College Dublin. In addition to his native English George speaks Italian. 

Ana-Maria works on public affairs and communications for clients in the fields of public and global health.  She is involved in policy research and analysis, strategy development and advocacy, but also communication activities such as drafting press releases and blogs, or developing social media strategies for clients around policy milestones or disease awareness campaigns.

Prior to joining acumen, Ana-Maria worked for FleishmanHillard Paris, as well as with the Ministry of Foreign Affairs of Romania and the European Institute of Romania, where she helped national experts provide input to the Romanian Government on several key European policy areas. Ana-Maria holds a Master’s degree in European Affairs from Sciences Po Paris, and is fluent in Romanian, French, English, Greek and has a basic understanding of Spanish and Italian.

Maëlle Quintart is the acumen public affairs office manager. She has over 15 years administrative experience in the EU, Trade Association and Consultancy world. Prior to joining acumen public affairs as Office Manager in 2011, Maëlle was New Business and Marketing coordinator at Hill & Knowlton Brussels, where she had started as personal assistant to Elaine Cruikshanks. At Acumen, Maëlle is in charge of the day-to-day running of the office (accounting, HR, travel organisation, website, suppliers, translations…) and provides client support where her skills are needed. Maëlle is a native French speaker and holds a translation degree in English and Spanish.

Brendan Moran is an Account Manager in the healthcare team with over five years of experience in EU affairs. Prior to joining acumen public affairs, Brendan was a Senior Policy Adviser to the CEO at the American Chamber of Commerce to the EU, where he advised the Board and senior leadership on implementing public affairs and communication strategies and was responsible for briefing the CEO on European and international affairs. Before this, Brendan worked in the healthcare team at a Brussels-based public affairs consultancy and in the EU affairs office of a multinational pharmaceutical company. Brendan holds an MA in European Political and Administrative Studies from the College of Europe and a BA in European Studies from King’s College London. Brendan is a British national, and speaks fluent French.

Alex is an Account Manager at acumen public affairs. He joined Acumen in 2016, having previously been an intern in late 2015, a trainee and Consultant until 2018.

Since joining Acumen, Alex has worked on a broad range of projects for clients in the healthcare, transport, industrial and agriculture sectors. Alex has particular expertise on antimicrobial resistance, vaccines and Brexit, and also has a flair for creative work within the Acumen team. Alex has been recognised for his work at Acumen, winning the award for the public affairs industry’s Promising Newcomer at the 2017 EuroPAwards.

Outside of his work at Acumen, Alex is also a member of the Executive Committee of the young public affairs professionals organisation ECPA 2.0, and Alex is actively involved pro-EU movements in UK politics. Alex has previously worked at the central office of a major UK political party, including during a General Election, and has a background working on a variety of creative projects.

Alex holds a BSc in Government from the London School of Economics. He is a native English speaker and is proficient in Spanish.

Laura Pascual is a Consultant at Acumen. Previously, Laura worked as a Consultant at a Public Affairs company in Madrid, Spain, where she provided support for clients of the pharmaceutical, digital and food sectors. She has also experience in strategic communications consultancy.

Laura holds a BA in International Relations and a BA in Translation and Interpreting by the Universidad Pontificia de Comillas. She is a native Spanish and Catalan speaker, fluent in English and German and has a basic knowledge of French.

Alexandra is a Consultant at acumen public affairs. She currently provides support for clients with focus on the environment and healthcare. In addition she ensures the good conduct of the office in terms of accounting, human resources, travel organization, external visibility, and there where she can make the team’s job easier. 

She has previously worked as Project Assistant for an association focusing on sustainable resource management for more than a year. She is a native Romanian and speaks fluent English, Italian, and has an intermediate level of French.

Denise is a Trainee Consultant. Prior to joining Acumen, she gained consulting experience working on projects focused on transport, social affairs and employment policy. She now provides support for clients with focus on similar policy areas.

She holds a BA in European Studies as well as a MA in European Public Affairs from Maastricht University, the Netherlands. Denise is a native Dutch speaker, fluent in English and has an intermediate level of German and French. 

Miriam joined Acumen in December 2018 as a trainee consultant and is working mainly on global health clients building on her institutional knowledge as well as her press relations and campaigning social media experience. She brings to the Acumen team experience gained working for the United Nations Population Fund (UNFPA) in Laos focusing on adolescent sexual and reproductive health. During her time at UNFPA, her responsibilities included the development and implementation of a large-scale mixed-method research project, its subsequent analysis and report writing, as well as organizing advocacy events, and liaising with the Lao government and other development partners. She also interned and volunteered at the AIDS Foundation in Hamburg where she worked in the adolescent and youth team.

Miriam holds a master’s degree in Global Development from the University of Copenhagen, and a Bachelors in sociology and history from the University of Hamburg. She is a German native speaker and fluent in English. She has an intermediate level of Danish, and basic knowledge of Spanish.

Scott joined acumen in February 2019 as a trainee consultant working on EU health policy and a range of other client portfolios. Prior to joining acumen, Scott spent time working on European affairs at the Federation of European Risk Management Associations (FERMA) where he focused on insurance, digital policy and the impact of Brexit upon British and EU27 businesses.

Scott holds a BA in Politics from Newcastle University and an MSc in EU Politics from the London School of Economics and Political Science (LSE). Originally from Northern Ireland, Scott is a native English speaker who holds both British and Irish citizenship.